Digital Marketing Manager, Coolangatta



Does working for a company that makes a real difference to people’s lives get you tingling with excitement?  Does the thought of leading Digital Marketing to deliver real impact make you want to do a high kick and a happy dance all at the same time?  Would you like to be part of a company that inspires passion, courage and imagination and is shaping the future of aged and disability care? Then read on my friend!The opportunity:The Digital Marketing Manager position is responsible for developing and implementing digital strategies and operations to improve the experience for key stakeholders. This will support our corporate business and brand objectives. Reporting to the Marketing and Sales Manager, this role will also work closely with the Chief Information Officer and our Contact Centre Manager.Some of the key responsibilities include:Develop an integrated digital strategy to deliver market leading, results driven campaigns to support Feros Care’s customer experience, brand and financial KPIsBuild and manage digital campaigns for client acquisition targets (high focus on PPC, SEO and SEM)Measure, report on and optimise the creative, targeting and budgets to ensure ROIDevelop strategy for new digital channels for client communication and assist in contact centre project plan milestones to manage new digital channels e.g. webchat, SMS, social platforms etcManage day to day agency relations including social media, creative and production agenciesDevelop data-driven insights and analysis relating to the effectiveness and efficiency of our digital propertiesOverall management and optimisation of the websiteAbout you:Minimum 5 years’ experience in a similar roleTertiary qualifications in MarketingStrong experience in eCommerce, digital marketing and social media campaign executionA comprehensive portfolio of PPC/SEO/SEM capabilitiesCustomer relationship management experience, preferably within Microsoft DynamicsPrevious experience in the development and execution of driving online performance campaignsFor more information about this role please see the attached position description.The Benefits Our benefits include but are not limited to:Competitive SalariesSalary PackagingOngoing Education and TrainingFlexible Work ConditionsFun Run EventsAbout Feros CareFeros Care is a multi-award winning not-for-profit organisation offering a range of aged, disability and community care services. What we care most about is helping people live bolder lives. Better connected. More active. More fulfilling.We don’t just want our clients to live. We want them to dream. To get their feet wet and their hands dirty. To laugh, have friends, be happy.We call it growing bold and for over 30 years, we are making it real, both for older Australians and those living with disability.We place a strong importance on our culture and strive to create an environment where staff are able to do their best life’s work.  We love diversity within our teams, it brings richness in ideas, perspectives.  It makes us a better organisation and allows us to achieve more than we could have imagined.We encourage people with disability, lived experience of disability, Aboriginal and Torres Strait Islanders and people from culturally diverse backgrounds to apply for this job.When successful, you will be required to undertake a criminal records check in accordance with legislation and have the right to work in Australia. 85000 AUD Australia - QLD Gold Coast Coolangatta 4225